From: Letters from the top: a comparative control group study of CEO letters to stakeholders
Stakeholder | Report on Business Data Set | Mean No. Citations per Report | Corporate Knights Data Set | Mean No. Citations per Report | Total References |
---|---|---|---|---|---|
Customers | 45 | 5.00 | 56 | 5.70 | 101 |
Community Groups | 41 | 4.56 | 53 | 5.30 | 94 |
Employees | 22 | 2.44 | 17 | 1.70 | 39 |
Regulators and Government | 0 | 0.00 | 26 | 2.60 | 26 |
Investors | 4 | 0.44 | 14 | 1.40 | 18 |
Distributors | 1 | 0.11 | 8 | 0.80 | 9 |
Non-Governmental Organizations | 1 | 0.11 | 1 | 1.00 | 2 |
Suppliers | 1 | 0.11 | 0 | 0.00 | 1 |
Total References | 115 | 12.78 | 176 | 17.60 | 291 |