Skip to main content
International Journal of Corporate Social Responsibility

Table 4 Influences of DIY Store choice among consumer generations

From: Green DIY store choice among socially responsible consumer generations

Effects

All generations

Baby Boomers

X

Millennials (Y)

Z

No of cases

744

104

195

391

154

EEP âž” Green DIY SC

0.153n.s.

−0.131n.s.

0.117n.s.

0.343**

0.171*

PRUR âž” Green DIY SC

0.180**

0.223n.s.

0.370**

0.087 n.s.

0.191n.s.

SPE âž” Green DIY SC

0.262****

0.265*

0.248**

0.162*

0.495**

SRM âž” Green DIY SC

0.210***

0.437**

0.109n.s.

0.194**

0.026n.s.

  1. Obs.: *p < 0.1; **p < 0.05; ***p < 0.01; ****p < 0.001; n.s. – insignificant
  2. Fit indices General Model: χ2/df: 3.647; GFI (> 0.8): 0.925; AGFI (> 0.8): 0.902; NFI (> 0.8): 0.916; CFI (> 0.8): 0.940; TLI (> 0.8): 0.928; SRMR (≤ 0.08): 0.0448; RMSEA (≤ 0.08): 0.038;
  3. Fit indices for Multigroup on generations: χ2/df: 1.912; GFI (> 0.8): 0.887; AGFI (> 0.8): 0.856; NFI (> 0.8): 0.861; CFI (> 0.8): 0.949; TLI (> 0.8): 0.940; SRMR (≤ 0.08): 0.0737; RMSEA (≤ 0.08): 0.0350;
  4. Source: own research
Back to article page